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	<title>BWR Consulting Blog &#187; Group Culture</title>
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		<title>The Shadow of a Leader</title>
		<link>http://www.bwrconsulting.com/blog/leadership/the-shadow-of-a-leader/</link>
		<comments>http://www.bwrconsulting.com/blog/leadership/the-shadow-of-a-leader/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 03:23:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Organizational Culture]]></category>
		<category><![CDATA[Group Culture]]></category>
		<category><![CDATA[Team Performance]]></category>

		<guid isPermaLink="false">http://www.bwrconsulting.com/blog/?p=52</guid>
		<description><![CDATA[A few days ago, I had to pick up a print job at my neighborhood FedEx Kinkos.  The place was jammed with customers, and everyone was hoppin&#8217;.  That included the store manager, who was a complete stress case.  He was tight-faced, tight-lipped, and curt with customers and his team.  He wasn&#8217;t rude . . . [...]]]></description>
			<content:encoded><![CDATA[<p>A few days ago, I had to pick up a print job at my neighborhood FedEx Kinkos.  The place was jammed with customers, and everyone was hoppin&#8217;.  That included the store manager, who was a complete stress case.  He was tight-faced, tight-lipped, and curt with customers and his team.  He wasn&#8217;t rude . . . he was just going through the motions.  And, as I noticed, so was everyone on his team.  No one smiled.  No one said &#8220;please&#8221; or &#8220;thank-you.&#8221;  Everyone was just moving people through the line with as little personality as possible.  You&#8217;ve heard it before:  <em>&#8220;I can help the next person.&#8221;</em>  Sub-text:  <em>&#8220;I can help the next person, but I don&#8217;t really want to.&#8221;</em></p>
<p>The scene reminded me of some great leadership development content I learned from the <a href="http://www.senndelaney.com/" target="_self">Senn-Delaney Leadership Consulting Group</a> years ago.  I&#8217;ve used a lot over the years, and it never gets old.  It&#8217;s called &#8220;The Shadow of a Leader.&#8221;  The idea is that leaders shape their cultures through a powerful combination of <em>message aligned with action</em>.  Through actions, attitudes and messages, they cast a shadow that influences everyone around them.  The shadow a leader casts may be strong and inspiring, or it may be weak and dispiriting, but it always exists.  It is a reflection of everything a leader says and does. </p>
<p>So, as I watched the FedEx Kinkos team, I noticed they were following their leader, doing as he did, matching his actions and attitude.  Without knowing it, he was setting a powerful example and casting a dispiriting shadow.  It&#8217;s that easy to do!  Leaders lead without knowing it.  All they have to do is be themselves, and walk their own talk.  That&#8217;s the beauty of leadership, and it&#8217;s the burden of leadership.  Your actions speak loudly, and someone is always watching.</p>
<p>Managing your shadow as a leader is a simple matter of awareness and intent.  Here&#8217;s a three-step process for better understanding your shadow:</p>
<ol>
<li>Identify your shadow.  How do your actions, attitudes and messages influence the culture?</li>
<li>Develop a shadow improvement plan.  Once you&#8217;ve identified your current shadow, focus on your strengths and figure out how you can use them to improve your shadow.</li>
<li>Share your shadow.  Talk about this concept with your team, and ask them to help keep you on track and casting the shadow that positively influences the work culture.</li>
</ol>
<p>As <a href="http://www.phd.antioch.edu/Pages/APhDWeb_Program/bennis" target="_self">Warren Bennis</a> once said, &#8220;A leader doesn&#8217;t just get the message across, a leader is the message.&#8221;</p>
<p>In gratitude for a great lesson learned from my local FedEx Kinkos manager,</p>
<p>Lynae</p>
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